Our Proprietary BIG Google Ads System
Introducing "The BIG Google Ads System" – a powerful three-step approach to boost your ecom brand's advertising profitability and reach. We start by building a strong foundation, capture existing interest with targeted ads, and create new demand with advanced strategies. This strategy leads to BIG scale and BIG profits.
Step One: Brand Profit
In this initial phase, we focus on building a robust foundation for your brand's profitability. Our strategy involves optimizing the Google algorithm to your specific business, setting up conversion tracking, and launching offensive and defensive campaigns. This means we set up ads for your brand keywords and also your competitor’s keywords!
Step Two: Intent Capture
With our second phase, we focus on tapping into the current demand surrounding your products. We use smart keyword research and manage your ad data to ensure your ads reach the right people. This helps increase visibility and drive more sales through targeted Google Ads campaigns.
Step Three: Generate Demand
In the final phase, we shift focus to creating new demand. We utilize advanced strategies that expand your reach through discovery, display, YouTube, and Gmail campaigns. This approach not only enhances visibility but also drives sustained growth by helping you tap into new customer segments.
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